These days, people receive a lot of advertising (for example, emails, texts messages and phone calls) that they have not asked for. Why do businesses advertise in this way? Is this a good thing or a bad thing? Give reasons for your answer and include any relevant examples from your own knowledge or experience. Write at least 250 words

In today’s digital era, it is undeniable that people are frequently exposed to unsolicited advertisements through emails, text messages, social media platforms, and phone calls. Companies tend to use these methods as a convenient and cost-effective way to promote their products or services.
However
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, whether
this
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practice is beneficial or harmful remains debatable. One of the main reasons businesses rely on
this
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form of advertising is its affordability and wide reach. With the growing global population and increasing internet usage, digital platforms provide an efficient channel for companies to communicate with potential customers. It helps businesses expand their customer base quickly and enhance their brand visibility without investing in expensive traditional advertisements like TV or newspapers.
However
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,
this
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form of marketing is often intrusive and can be considered unethical.
For example
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, I once received an email promoting a new portable washing machine from an unknown sender
while
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I was in an important meeting. The sudden pop-up distracted me, and upon checking, I found that I had never subscribed to
such
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content.
This
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shows how
such
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advertising can disrupt daily activities and invade personal space.
Furthermore
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,
this
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kind of advertising can sometimes cause emotional distress. I recall an incident where my grandmother fainted after accidentally clicking on a link that displayed a graphic hair transplant procedure promoted by a healthcare company.
This
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illustrates how sensitive or disturbing content, if not properly filtered, can negatively impact individuals. In conclusion,
while
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unsolicited advertising may be a fast and low-cost method for businesses to grow, it often violates people’s privacy and can have harmful emotional effects.
Therefore
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, I believe that
such
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marketing practices should be more strictly regulated to protect individuals from unwanted and potentially harmful content.

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task achievement
Your essay addresses the topic well, presenting a clear position and covering both sides of the argument. However, make sure to provide clearer examples and more detail on the points you make.
coherence and cohesion
Your introduction and conclusion are clear, providing a good framework for your essay. Ensure each paragraph has a clear main idea and supports this idea with detailed explanations.
coherence and cohesion
To improve, consider working on the flow of ideas between sentences and paragraphs. Using linking words can help guide the reader through your arguments more smoothly.
task achievement
You have a strong introduction that clearly states the subject of the essay, which helps engage the reader.
coherence and cohesion
Your paragraphs are generally well-structured with a main idea followed by supporting details, which aids in comprehension.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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