Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

There are two different views on advertising. Some people argue that advertising is really good at making us buy things. Advertisers use many smart ways to do
this
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.
For example
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, they often ask famous stars to use their products
and
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, and
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fans see
this
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and want to buy the same things. They
also
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make easy-to-remember slogans and nice pictures. Like, a snack ad with bright
colors
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colours
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and a funny catchphrase can make kids and even adults want to try it right away.
On the other hand
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, some think advertising is so common that we ignore it. We are surrounded by
ads
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everywhere, like on TV, the Internet, and in the streets.
For example
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, when browsing social media, we see countless
ads
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, and after a
while
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, they all blend together and we don't really notice them. In my opinion,
while
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advertising is indeed common, it still has an impact.
Although
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we may not always consciously pay attention, it can subtly influence our choices.
For example
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, when we need to buy a certain product, the brand names we've seen in
ads
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are more likely to come to mind.
Also
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, creative and
well - targeted
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well-targeted
show examples
ads
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can still stand out. So, advertising remains an important factor in influencing our purchasing decisions, even if its effectiveness has changed
due to
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its prevalence.

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structure
Use a clear start with a line that tells what you will talk about and your own view. Make one paragraph for each view and a final short one to give your own choice.
coherence
Link ideas with small words like also, but, so, and for example to show how ideas go from one to next.
grammar
Split long sentences and use plain grammar. Keep main idea in each sentence so it is easy to read.
content
Give more exact examples that are easy to see. Like a star in an ad, a TV ad, or a post on social media.
lexical resource
Use simple words and repeat ideas to show your point again and again.
content
The essay shows both sides and has a clear view.
examples
It uses examples from real life to show ads can act over us.
vocabulary
The language is easy to read and uses common words.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general
Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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