Some people say that advertising is extremely successful at persuading us buy things. Other people think that is so common that we no longer pay attention to it. Discuss both these views and give your own opinion

A controversial issue today relates to whether advertisements have a great impact on our purchase
decision
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decisions
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or they are becoming so familiar that we rarely notice them.
This
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essay will discuss both sides of
this
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argument
and
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, and
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then
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I will give my own
perspectives
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perspective
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. On the one hand, there are
people
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who argue that advertising activities play an important role in our purchases. The primary reason for
this
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belief is that consumers tend to buy
products
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promoted by celebrities or
people
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with
big
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a big
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influences
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influence
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on social media platforms
such
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as
Tiktok
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TikTok
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or Instagram. The fact is that lots of ordinary
people
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trust their idols and are willing to buy anything they recommend. Another cause is the frequent appearance of these goods on various channels to potential purchasers, which triggers them to buy advertised
products
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.
In addition
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, promotional programs
also
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affect the buying
decision
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decisions
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of some individuals.
People
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, in general, prefer goods offered with incentives
,
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;
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the higher the discount
is
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apply
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, the more
products
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are sold.
On the other hand
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, it is argued that in recent
years
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years,
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advertisements are so widespread that they do not draw much attention from viewers anymore. In fact, we are all overwhelmed by the majority of advertisements on different means of media
such
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as television, social media or even public places like billboards or bus stops.
As a result
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, most customers are highly likely to forget adverts about
products
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or services that they have ever been exposed to. More than that, many companies apply the puffery technique in introducing their
products
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to customers
so
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, so
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smart users are becoming more cautious /aware before making any shopping decisions. In conclusion, even though many
people
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suppose that advertising activities are not successful anymore, I still hold a firm belief that they
still
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apply
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have a profound impact on customers’ decisions.

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task achievement
Make sure to clearly state your opinion in the introduction. It helps to guide the reader.
coherence cohesion
Try to use transition words to connect your ideas better. This makes your essay easier to follow.
task achievement
Provide more specific examples or statistics to support your points. It can make your argument stronger.
task achievement
You present both sides of the argument well, showing a good understanding of the topic.
coherence cohesion
Your introduction and conclusion are present and structured well, wrapping up your ideas.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general
Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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