In their advertising, business nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

It is true that contemporary
business
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businesses
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frequently highlight the novelty of their
products
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in their advertising. There could be several reasons why
this
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is the case, and I believe it is a positive development. There are some reasons why
business
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businesses
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has
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have
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consistently
emphasized
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emphasised
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the
commodities'
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apply
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innovation.
Firstly
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, in a saturated market, advertising
need
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needs
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a different kind of promotion. Companies
positions
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position
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its
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their
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products
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as improved and upgraded
contents
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content
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to differentiate them from many competitors. Highlighting the unique features in functionality, technology, or design can draw consumers' attention.
For example
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, when selling sneakers, their lightweight and breathable features are stressed. By comparing them to previous models, the new design's advantages
are
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apply
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standed
Correct your spelling
stand
out to encourage more people to purchase.
In addition
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, consumers are showing significantly greater interest in new things. They
are
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apply
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desire to possess the
lastest
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latest
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products
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. They are typically drawn to novelty and psychologically more inclined to buy a new product for the sense of pride it brings.
For instance
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, as soon as a
nwe
Correct your spelling
new
phone model starts to sell, a lot of people rush to buy it, believing that new is always best. That's why the ad's claim of new caught their attention. In my view, I think it has positive aspects. All advertisements promote the concept of new will
dirve
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drive
growth in the consumer industry. Corporations will invest more resources into developing new
products
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, thereby boosting consumer purchasing interest and propelling the advancement of society as a whole. What's more,
this
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phenomenon can enhance our quality of life. In conclusion, I believe that
business
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businesses
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emphasise
Wrong verb form
emphasising
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that their
products
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are new can help to raise
creation
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the creation
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of other
rigid
Correct word choice
related
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products
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and
can
Verb problem
apply
show examples
facilitate
the
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apply
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development. The most important thing is that people should
also
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practice rational consumption.

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structure
Plan your answer in two parts. Start with a short intro that says your view and what you will write about. Finish with a short conclusion.
language
Use small, clear grammar. Check words like 'standed' and 'nwe' and fix them to 'stood' and 'new'.
content
Give 2-3 clear ideas. For each idea, add one fact or example to show it.
coherence
Link ideas with small glue words (also, but, because, for example) so the lines flow together.
strength
Your view is clear: you think new care in ads is a good thing.
strength
You use examples to back up your point, like phones or shoes.
Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Topic Vocabulary:
  • novelty
  • excitement
  • latest trends
  • improvements
  • advancements
  • differentiating
  • competitors
  • innovation
  • progress
  • attracting attention
  • generating curiosity
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