Some of the methods used in advertising are unethical and unacceptable in today’s society. To what extent do you agree with this view?

Certain ways employed in marketing a brand is considered immoral and inappropriate in our contemporary society

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In my opinion,

i

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I

completely agree with the above assertion as they promote strife and lead to production of less

quality

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products.

To begin

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with, a good reason why most advertising

method

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methods

is considered

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are considered

illegal is because it encourages envy amongst the companies. To

further

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explain, different organisations can spread hate and envy by saying that other brands are of a lesser

quality

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so as to make customers patronise theirs

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For example

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, in a study conducted amongst distributor of Sweet Tales biscuit

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it was discovered that one of the firms started the tension that existed between them by telling their customers not to patronise other brand's goods

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thus

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Thus

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this

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system of publicising is criminal and should not be condoned. Another important point is that it leads to the manufacture of goods with inferior

quality

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To simplify

further

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, when bitterness is rife amongst these distributors

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it makes them bring down the price of their commodity by making them of cheap

quality

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so that more clients can purchase from them. For example, Hycenth company had to make fridges of low price and

quality

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,

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so that more individuals can buy from them and neglect Samsung fridges which are of a higher standard.

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,

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this

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approach is inadmissible and dishonest

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To conclude,

i

refers to the speaker or writer

I

hold the view that the marketing strategies often seen today in our society are wrong and intolerable as they generate bitterness and encourage mass production of substandard goods.