Major companies use sports events to promote their product. Some people think it has a negative impact on sports. To what extent do you agree or disagree?

Many big companies use sports to promote their own product. Branding sports and
sportsperson
can be beneficial as it brings glamour and
money
.
However
, in my opinion, there are various disadvantages to
this
approach as sports spirit is getting lost in the process of branding itself.On the one hand, having big companies as brand ambassadors for various sports have a prominent effect on the sports.
For instance
, MGF tyres sponsored hockey during the
last
world cup which brought a lot of
money
and that
money
was used to raise the standards of the hockey team, giving them good facilities, good and durable equipment, proving them motivation to perform better. Adding to
this
, in order to advertise themselves, they advertise the
sport
on the whole. Many sports that were lost in shadow for many years gets
limelight
Suggestion
the limelight
, by advertisements it reaches out to more people who have
interest
Suggestion
an interest
in them and want to participate and make their country proud.
On the other hand
, the showy glamour and sponsorship have more disadvantages on
the longer
Suggestion
the long
run. Many sports are caught up in the branding war, loosing the true meaning of sports. Taking an example of a popular
sport
, Cricket; with the introduction of IPL, cricket is now merely a branding stunt where various big brands invest
money
and buy the players to promote their goods. The players are fighting against their own team as a whole and
moreover
, cricket has lost its spirit as a
sport
.In the end, I believe that sponsorship is required for a
sport
to rise and reach out to common people but too much allurement and advertisement have overshadowed the true meaning of many sports and the process have made the sportsmanship spirit of the players to be lost.
Submitted by anavinagi on

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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