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Writing Samples
Band 4.5

Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree with these views?

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It is often argued that popular
consumer
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 items
are sold
Suggestion
have sold
are selling
sell
 more due to the advertising tactics and not because the
conusmer
a person who uses goods or services
consumer
 needs of that
product
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.I tend to agree with the given point of view and would like to add some data according to my belief and highlight some contradictory argument at the same time which people in the society might carry. Advertisers tend to find new ways to lure consumers to buy their products.Many times consumers buy
the the
definite article
the
product
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 because they have been mislead by the celebrities who are endorsing it.For illustration many tea companies rope in famous celebrities to help them by endorsing their products.And making the
consumer
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 into believing that if they want to be fit like their
favorite
something regarded with special favor or liking
favourite
star
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star, then
then
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 they need to buy their
product
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. Another reason for me to uphold my
notion because
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notion, because
 in many situations
,
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,
in order to boost their sales manufacturers
,
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,
add some freebie with their products to lure the young ones.Often the freebies are advertised as something precious that the company is offering for free.For illustration
,
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,
In 1890 the
heinz
United States industrialist who manufactured and sold processed foods (1844-1919)
Heinz
hens
hence
 to give samples of their products in
USA
Suggestion
the USA
.It is estimated that around 25% of its customers were attracted from their advertisement of free samples and have bought the
product
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. On the other hand it should be noted of its advantages to individuals.In many cases advertisement of
product
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 not only helps the firm but
also
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 helps a
consumer
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 to choose a
product
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 from.
Additionally
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,
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,
advertising
also
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 helps the
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product to reach to
Suggestion
product to reach
 its potential
consumer
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. To conclude
,
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,
there indeed those in the society who seem to be convinced by the fact that advertising of any
product
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 doesn't mislead anyone and rather helps one and they have all the rights to back their point of view.I
,
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,
however
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,
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,
am of the opinion that it is not good to mislead the customer into believing the
product
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 properties which it might not have.

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Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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