Some people think that there is no need for an ad for a product that has good quality, while others believe an advertisement is necessary for any product, even for high quality products. Discuss both views and give your opinion.

Advertising is the soul of marketing. While some people consider that the quality of the
product
is its best promoter, rather than special advertising campaigns, others claim that any kind of
product
, no matter how good or bad it is, it should be promoted through ads.
This
essay will discuss both views in more details.
To begin
with, some people think that a good
product
does not need advertisement to be sold. They might think that if people are pleased they will buy it again and will spread the word around.
Furthermore
, in time, the
product
will become a brand, and
this
will become the ad itself.
For example
, Sony is a Japanese company which sells electronic devices. They are famous for the amazing quality standards of their products.
In addition
, it could be said that half of the price is just the brand. So, there are some things that do not need ads to be known and sold because people trust the brand.
On the other hand
, others believe that anything should be promoted by advertisements. No matter how good a
product is
Accept comma addition
product, is
it should be put in a special light to fulfil its task on the market.
Moreover
, the big companies are investing a great amount of money in advertising, even if they know their standards are excellent.
For example
, companies like Mercedes, Ford, Toyota, have intense commercial campaigns even if they are extremely popular around the world and people buy their cars anyway. To put it short, all the features need to be sustained by an advertisement for a better selling. In conclusion, marketing without advertising is difficult to imagine nowadays. Even if some people claim that quality does not need an ad to be sold, reality shows us that, in fact, it is needed to promote things. In my opinion, the condition of a
product
is important in the long term for a good marketing.
However
, even the best products need to be promoted in order to stay in line with their competitors on the market. After all, the better the
product
is, the better the ad will have to be.

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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