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Band 7.5

marketing and promotion is the key to a successful business ielts

#promotion #business #ielts
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It is believed that marketing and
promotion
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 are the crucial factors to run a
business
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 successfully. I believe that
although
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 marketing strategies play a significant role in a
business
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, it is not wise to rely on marketing and promotions only. Undoubtedly, marketing is of paramount importance for businesses to compete in
this
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 modern era. To put it
in other words
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, companies need to advertise their products to survive in a highly competitive market. To illustrate, if a company will refrain from marketing, it is highly likely that rival companies will make use of
this
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 opportunity to increase its sales, which is the reason that even big brands like Apple and Coke pour billions of dollars into marketing without getting complacent.
Moreover
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,
promotion
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 helps businesses to create
brand
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 awareness. As companies have to make their presence felt in the market, promotional events or programs play a major part in building a
brand
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.
For example
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, numerous Chinese phone companies have increased their
brand
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 value globally through large scale promotional programs.
That is
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 not to say that marketing and
promotion
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 can solely make a
business
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 successful. A company cannot underestimate the power of other factors,
such
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 as quality of service, customer satisfaction, and innovation, because there have been many instances when businesses made a mark through aggressive marketing but disappeared overnight as these factors were underestimated. Mobile companies
such
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 as Blackberry and Nokia are the perfect examples. To conclude, even though marketing and
promotion
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 are important to survive and create a
brand
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 name in the competitive market, the importance of other factors cannot be ruled out to run a profitable
business
Use synonyms
.
Submitted by ZHAI YIFANG on

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For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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