Today, high sales of popular consumer goods reflect the power of advertising and not the real needs of society in which they are sold. To what extent do you agree or disagree.

Submitted by mittonguyen2001 on Wed, 08/12/2020 - 15:18 Many people believe that the reason for the tremendous revenue of consumer items is the power of advertising no to real needs. I totally disagree with
this
view and I will discuss two main reasons in following paragraphs.
Firstly
, customers are getting smarter so they
can not
can not
cannot
be influenced by advertising. Specifically, they only decide to buy
daily product
Suggestion
a daily product
when they have real demands or after they read
review
Suggestion
reviews
and feedback of the product
on
Suggestion
in
groups or in forum in Internet.
For example
, a study shows that 70% of customers in a local supermarket joined more than one online group
such
as
tinhte
during the night of the present day
tonight
.
com
Suggestion
COM
Com
come
,
voz
.
forum
Suggestion
Forum
or
webtretho
.
comv
Suggestion
Comb
Comv
to read reviews, feedback or ask other members about the item before they decide to buy it. Another example is Shark Hung, who have supermarket chains in Vietnam, invested 1 billion VND in 2018 for advertising
campaign but
Accept comma addition
campaign, but
online reviews
is
Suggestion
are
adverse so the sales were still unchanged. It is clear that, companies should
invested
Suggestion
invest
for product's quality rather than advertising. A multitude of people still
believe
Suggestion
believes
advertising is manipulating consumers, they state that many teenagers buy items because they only want to advocate their celebrities.
However
, I believe
this
to be a very shortsighted view because before young people buy some goods, they will ponder their benefit.
For example
, 60% of Taylor Swift’s fans say that they not only buy her products because they admire
her but
Accept comma addition
her, but
also
the items is definitely well-designed and sophisticated. It is obvious that the sales of items rely on their quality In conclusion, I do not believe that
the high
Suggestion
higher
income of consumer goods
are
Suggestion
is
thanks to the power of advertising. Not only because consumers
become wise but
Suggestion
become wise, but
also
they study the good's benefit carefully before buy it
Submitted by Andy on

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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