Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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Nowadays, advertisement, in general, push the trades of consumer’s products and services,
although
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, in most of the cases, they do not express the society real necessities.
This
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essay totally agrees with
this
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statement once people are connecting the buying process with happiness and
also
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they are acquiring products and services that they don’t use.
Firstly
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, due to the advance of marketing research and advertisement, propaganda is now affecting how people perceive happiness. The sense of realization is becoming related to how many things someone is able to own and it is leading people to materialize joy and pleasure.
This
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happiness is only perceived in the
first
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days of product arrives at buyers home, and them they need to perform a new acquisition to maintain
this
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feeling.
For instance
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, an England magazine Era has released an article that concludes that youngsters, nowadays, feel more self-assured, confident and happy if they are able to have access to the
last
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smartphone launched.
Secondly
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, people are addicted to buying what is shown on a TV commercial and advertised on social media.
This
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habit is making the average consumer accumulate more than they can financially manage. Several families worldwide are facing financial problems to perform a high living standard.
For example
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, a government agency which measures the spent average of housing budget has shown that 78 per cent of American families spent part of their life savings buying products that actually they didn’t need. To conclude, advertising is trending people to buy things that they don’t need in order to achieve a sense of contentment
likewise
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accumulating products that they don’t really use.
Submitted by andreluizrc3 on

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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