Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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Nowadays, the evidence of advertisement can be seen in the high rate at which popular commodities are being sold and not based on what

the

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society needs. I totally agree

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and will explain why I think that advertising has increased sales even in areas where they are not needed. The main reason these companies have recorded a rise in the items sold

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is because most, if not all companies and their advertising subsidiaries are

profit oriented

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profit-oriented

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. These come in different forms,

such

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as; video,

bill boards

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billboards

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and pop-up ads on electronic devices. These corporations want to make more money on a daily basis and in turn, the main aim of the advertisement is to make people buy more. One of the biggest

multi-national

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multinational

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firms in the world, Coca-Cola,

for example

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has the best promotional video and each time I watch it, I always imagine how refreshing the product would be. Even though

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at the moment, I do not need it, there is

this

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unexplainable desire for a cold soft drink (Coke).

This

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however

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, makes the consumption of said beverage excessive, and

then

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leads to

dieases

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diseases

like diabetes mellitus.

On the other hand

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the

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society is in need of many more important things that are not being promoted on the T.V. or

anyother

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any other

media outlet because they do not encourage the exploitation of the masses. Take free education

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for instance

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, it is needed urgently in many poor nations but yet, it is not made available to the less fortunate.

Although

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bodies like the World Bank, have embarked on several projects to educate citizens of poorer countries, big firms are in the best position to do it but are not doing it because it does not promote their market indices. An advantage of free education

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would be the increase in the ability for most people to read and understand what is written on any advertised good and or service, and know whether it will be detrimental to their health or improve it. In conclusion, it is, in fact, true that advertisement makes people buy more things because these companies are only interested in making more profit.

Nevertheless

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, a necessity in

the

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society,

such

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as; free education will make everyone less naive when deciding what to purchase.

Abi IkwueFri Sep 11 2020

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9
Linking words
meeting the goal of 7 or more
0
Word repetition
meeting the goal of 3 or fewer
16
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 4.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 4.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 8.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

374 words

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Many people find it difficult to speak in front of and to present to an audience. It is believed that this skill should be taught in school. Why is this important? To what extent do you agree or disagree with it?

In many countries it is mandatory for school children to wear uniforms. Do the advantages of this policy outweigh the disadvantages? Give reasons for your answer and include relevant examples from your own knowledge or experience.

Some people think that consumerism can boost the economy and create business and jobs. Others consider that society becomes a ‘throw-away society’ producing unnecessary waste. Discuss both views and give your opinion.

Some people think that global environment problems should be dealt with internationally. Others, however, believe that they have to be tackled domestically. What is your opinion?