There is no question that the process of the globalisation has changed
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ives of myriads. The popular belief is that
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the traditional features of each
country
also
have undergone
changes owing to modern developments. In my view, these changes are mostly adverse and in
this
essay
I'm willing to provide causes of
this
trend and reasons to support my opinion.
There are certain factors of
narrowing between nations.
To begin
, it is undeniable that, marketing encourages consumers to utilize the same
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products despite
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their location and cultural preferences. A case in point would be the rapid spread of fast food, people influenced by
eat hamburgers and sandwiches
instead
of their traditional dishes.
Furthermore
, it became popular to travel abroad, where tourists and citizens of a hosting
country
experience the exchange of customs and traditions.
Last
but not least, nowadays people started to live in nuclear
instead
of living in communities.
Therefore
, the older generation can not transfer their customs to the younger one's.
In turn to demerits of culture
I can provide the following arguments. Countries which emulate features of others' are likely to
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their zest and become
for tourists.
For instance
, India is famous for its rich cultural heritage;
therefore
, travellers from all other the world are dreaming to explore
this
country
. In
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recent years,
however
,
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ast modern development of the
country
has influenced
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the flow of visitors as many of them now choose more authentic places.
Secondly
, the
country
when
forget it's culture. National holidays and customs unite people of one
country
as they gathering together to celebrate them. Remembering events which were precursors to
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articular holiday, they rise their sense of patriotism.
In conclusion, it is possible to say that marketing, tourism and nuclear families gave birth to cultures identity. In my opinion,
this
is a negative trend as the countries seems to
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their uniqueness and patriotism.