Some feel that the effects of advertising are positive for individuals and businesses, while others think they are negative. Discuss both sides and give your own opinion.

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It is often argued by some that
advertisements
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are advantageous to
people
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and organisations.
However
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, others maintain that they leave a negative
impact
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on them. I agree with the latter statement and the reasons will be discussed in the subsequent paragraphs. To commence with,
advertisements
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form a source of information for
people
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which leaves a major
impact
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on them. To elucidate, when a new product comes into the market,
people
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know about its importance through adverts. These
advertisements
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help
people
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to choose and purchase things which they exactly need. To illustrate, when a brand new phone comes into the market, firms advertise them along with its features and price.
Thus
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, both
people
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and businesses gain huge profit by marketing their products.
On the contrary
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, the
advertisements
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could have a negative
impact
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on
people
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by distracting and persuading them to buy the things which actually they do not need.
Moreover
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,
people
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make it a matter of pride and do not even think twice before purchasing.
For instance
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,
people
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buy a new car by watching the
advertisements
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even when they have one, which is absolutely a waste of money.
Additionally
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, organisations exaggerate the positive sides of their products hiding the negative sides, and the
people
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fall for their marketing tricks and strategies.
As a result
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,
people
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spend a lot of money on unnecessary things
instead
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of saving. It is,
therefore
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, necessary that
people
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should examine each and every product review by themselves without falling prey for their tricks. In conclusion,
although
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advertising the products have a great
impact
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on
people
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and firms, their drawbacks could not be neglected. In my opinion, creating awareness among the
people
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outweighs its negative effects.
Submitted by Sam on

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Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • advertising
  • positive effects
  • negative effects
  • individuals
  • businesses
  • awareness
  • information
  • entertainment
  • discounts
  • promotions
  • job opportunities
  • increased sales
  • profits
  • brand visibility
  • recognition
  • competitive advantage
  • product diversification
  • service diversification
  • influence
  • consumer behavior
  • unrealistic standards
  • beauty
  • invasion of privacy
  • financial pressure
  • high costs
  • misleading practices
  • deceptive practices
  • negative publicity
  • reputation damage
  • increased competition
  • balancing
  • ethical advertising
  • responsible advertising
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