Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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It is argued that the considerable

sales

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figures of a product cannot be a reliable indicator of modern society’s real demands since high revenues are significantly influenced by advertising.

Although

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I accept that advertising can have major impacts on

sales

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, I still believe that these statistics

also

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reflect the needs of consumers.

First

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of all, I opine the view that advertising plays a vital role in increasing

sales

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because of some reasons. To be more specific, thanks to advertisements displayed nationwide, consumer goods can become more accessible to buyers who can be well informed about the key features of advertised products.

In other words

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, advertising contributes to enhancing the company’s image as well as raise brand awareness and

therefore

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attracts more prospective customers.

This

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can be exemplified by the case of Oppo which invests millions of dollars each year for advertising in order to compete against other rivals, which is a worth of money when Oppo has become a reliable smartphone brand for the majority of Vietnamese people.

In addition

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, I

also

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hold a firm belief that the high

sales

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figures still somehow demonstrate consumers’ desires. In fact, people these days are facing a really tough time featuring economic crisis, so it is undeniable that they are likely to consider more thoroughly before making purchasing decisions.

In other words

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, advertising seems not to be manipulative and powerful enough to dominate people’s thoughts in some cases.

Therefore

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, if consumers do not really want to own an item, nothing can orientate them, even attractive advertisements or promotional programs. In conclusion, due to the aforementioned reasons, I strongly argue that not only do high

sales

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reflect the powerful effects of advertising bit it

also

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conveys people’s real demands.

Submitted by Uyen Dinh on Sat Jan 16 2021

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

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7
Linking words
meeting the goal of 7 or more
1
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

285 words

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Include an introduction and conclusion

In the future it may be necessary for us to live on other planets. For this reason, some people believe that we should spend money now researching planets that could be a possible home, such as Mars. To what extent do you agree or disagree?

A person’s worth nowadays seems to be judged according to social status and material possessions. Old fashioned values such as honour, kindness, and trust no longer seem important. To what extent do you agree or disagree?

Children find it difficult to focus during school hours. Discuss the main reasons and a solution