Many companies sponsor sports as a way of advertising themselves. Some people think this is good for the world of sport, while others think it is a negative.Discuss both views and give your own opinion.

These days the majority of

companies

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are approaching various strategies

such

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as sponsoring

sports

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events

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to increase their sales. Many people opine that

this

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is beneficial for athletes and

sports

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facilities whilst others disagree with

this

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and are of the opposite view.

This

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essay will discuss both sides of the arguments and I support the former view.

To begin

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with, some support the idea of supporting games through advertisement. The reason for

this

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is sponsoring

sports

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gives mutual benefits to both parties. While the company get a golden opportunity to access a wider number of audience and increase their sales,

sports

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get a chance to use that money to develop infrastructure.

Furthermore

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, they argue that by organizing the

sports

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events

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, the country is just wasting the tax payers’ money which can be utilized in better ways.

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, In a developing country like India, available monetary resources could be put to use in building hospitals, roads, schools and developing other infrastructures.

On the other hand

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, many do believe that it is the government's responsibility to provide funds for the frolic activities and disagree with the notion that

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facilities should be sponsored by

companies

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to promote their

products

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.

This

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is because by organizing

sports

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events

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the majority of

companies

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are selling low-quality

products

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and

products

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which harm health. As tobacco and liquor manufacture

companies

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are advertising their

products

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by organizing

sports

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events

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and these

products

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are extremely harmful to health in general.

For example

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, Kingfisher is a wine supplier company but

this

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is using the ground of sporting

events

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to boost its income

nevertheless

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wine has negative on the human body. In conclusion, of course, there is some truth in the argument that

companies

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promoting games for their own interest.

However

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, in my opinion,

this

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is beneficial for both the government and society.