Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Discuss both views and give your opinion
Over the
last
years, advertisement has become a powerful tool in promoting goods and services. However
, some people
argue, that advertisements
encourage people
to purchase goods that we don't need, while others are convinced, that commercials
can be a good source of information about products
and services which could improve our lives. In this
essay, I will discuss both sides of the argument and explain my support of the former view.
Modern society is exposed to various advertisements
pursuing us everywhere. Posters and other commercials
affect our unconscious minds, making us purchase the products
we don't really need. To start with, marketers are well-aware of human behaviour, therefore
they try to use various techniques to make an impact on potential customers. For instance
, along the streets we can see only happy smiling people
looking at us from posters; consequently
, we may have a fake illusion of happiness related to the promoted products
. Additionally
, a lot of adverts create artificial needs; To illustrate, after watching commercials
about the last
smartphone version release, some may have an intrusive desire to buy it, specifically obtaining a smartphone already.
Alternatively, advertisements
may give valuable information about goods and services such
as contents, bargains, etc; or new products
which could improve our lives. Nevertheless
, these commercials
benefit companies more compared to consumers. Thus
, the advantages of commercials
for households are quite limited.
To sum up, I am convinced that commercials
have some benefits. Despite that, advertisements
tend to turn people
into consumers. Although
we cannot avoid advertisements
in our modern-day society, therefore
we should learn how to think critically in order to stay away from tricky offers of promoters.Submitted by shoira.shakirovna on
Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.