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Band 6

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

#people #advertisements #products #lives
Every business needs
advertisement
 in one way or the other, the reason being that
advertisement
 serves as a channel to let the
customers
 know about the
products
. In
this
 essay, I will be sharing my viewpoint on the discussion, whether advertising encourages
customers
 to buy things they do not really need or tells the
customer
 about new
products
 that may improve their lives.
Advertisement
 to a
customer
 who is a shopaholic may seem like an opportunity to always purchase even when they do not really need the
product
 because
advertisement
 serves as a drive to them to always shop.
On the other hand
, to a
customer
 who is more interested in the importance of the
products
,
advertisement
 serves as a channel to know about the
product
. In my own opinion,
advertisement
 tells us about new
products
 that may improve our lives reasons been that; every business seeks to solve a problem,
therefore
, telling us about the
product
 helps to identify the solution to the problem and how it can improve our lives.
Furthermore
, telling us about the
product
 can lead to taking an informed decision before purchase, and guiding our decision making. When an
advertisement
 focuses on giving information regarding the new
product
, it helps us to know more about the
product
 and how it should be used or taken.
Nevertheless
, a
customer
also
 has to know what he or she is purchasing it for and if he as well as if she is financially capable to purchase it,
this
 will help improve financial life. I remember during the rainy season, I fell sick and contracted a cold. While scrolling on a particular social media platform, I saw an advert on how a particular
product
 could help cure the cold and other ailments. I reached out to the
customer
 service representative and she recommended the
product
. From that experience, I realized that it is very important that businesses advertise by telling
customers
 about the new
product
 which is the solution to some people's problems. In conclusion, It is important to know why you are purchasing a
product
,
this
 will guide you on how to shop.
On the other hand
, an advertising company should let their potential
customers
 know about the
product
 so as guide their decision-making.
Submitted by Mariam Abdul  on

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Fully explain your ideas

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For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Essentional vocabulary list for IELTS Writing 7+

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Topic Vocabulary:
  • encourage
  • persuade
  • manipulative
  • unnecessary
  • excessive
  • artificial needs
  • desires
  • consumers
  • oversaturation
  • impulse buying
  • financial problems
  • inform
  • educate
  • features
  • benefits
  • innovations
  • raise awareness
  • social issues
  • positive behavior
  • enrich
  • well-being
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