In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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In
this
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day and
time
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, a varied number of
products
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are available in the market. Different people will like different
products
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, it depends on multiple factors. Through their advertisements, companies will always try to emphasize public that their
product
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has something new or better in certain
aspect
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aspects
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.
However
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, it will help people to get aware of the features that are lacking in their consuming
product
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. The main reason why firms highlight the new feature might be because of the heavy competition. We are leaving in a busy world, where people do not find enough
time
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to think about a new
product
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. They just go to a supermarket, buy their usual
products
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, and get back
to
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apply
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home quickly.
For instance
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, an individual using a particular shampoo will not adjust
time
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particularly to see what the new developments in the
product
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are. It is only when a
company
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advertises the major feature
that is
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new,
then
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he will be attracted to buy that
product
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,
atleast
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at least
in a state of anxiety to check whether it would be better than his
product
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.
However
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,
this
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type of advertisement
strategies
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strategy
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not only helps the companies to develop
,
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apply
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but
also
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helps the citizens to know about the new features that are available in the
products
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.
For example
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, if a mobile manufacturing
company
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advertises a mobile phone, highlighting
camera
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a camera
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. There might be some person who is using another phone thinking that it has the best camera. By seeing
this
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, they can know about the advancement in the technology, and at the same
time
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, it will bring profit to the
company
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if they step forward to buy that mobile phone.
Finally
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, to conclude, using
this
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type of advertising strategy will definitely result in positive development to the businesses.
However
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, it is rather important for the public to check whether the advertised feature is present in the
product
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or the
company
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has just manipulated
to
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it to
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boost their sales.
Submitted by nitin.chowdary4545 on

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Your opinion

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Topic Vocabulary:
  • Innovation
  • Fast-paced
  • Distinguishing
  • Psychological aspect
  • Inherently
  • Perceived
  • Continuous improvement
  • Revolutionary
  • Feasible
  • Throwaway culture
  • Undervalue
  • Longevity
  • Obscure
  • Novelty
  • Unsatisfactory
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