Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers are influenced by advertisements? What measures can be taken to protect them?

✨ Do you want to improve your IELTS writing?
Advertising is becoming increasingly pervasive and
this
Linking Words
has led some to question its influence on the average person. In my opinion, advertisements are indeed persuasive and most consumers could be better protected if governmental regulations were stricter. Potential customers are greatly influenced, consciously and unconsciously, by advertising. The best evidence for the effectiveness of advertising does not come from scientific studies but
the
Change preposition
from the
show examples
continued investment of powerful corporations. Corporations have become more efficient and clever in their use of advertising and
this
Linking Words
is clearly demonstrated in the growth of companies
such
Linking Words
as Facebook and Google which generate the majority of revenue from marketing. Advertisers are now able to target specific audience segments online and tailor ads to vulnerable demographics. Often these commercials and posts do not compel an immediate purchase,
however
Linking Words
, they linger subconsciously in users’ minds and contribute to overall brand awareness.
Such
Linking Words
pervasive advertising can be countered only through laws. Individuals themselves often do not understand the threat or they lack the willpower to stay off the internet, where most advertising now occurs. Law-makers,
in contrast
Linking Words
, have the ability to enact regulations designed to ban certain kinds of advertisements and protect the general populace.
For example
Linking Words
, after
United
Correct article usage
the United
show examples
States elections in 2016, the government investigated and passed strict
regulation
Fix the agreement mistake
regulations
show examples
to limit how foreign powers are able to purchase advertising space on social media to influence politics. Some of these laws should be extended more broadly to the corporate world so that,
for instance
Linking Words
, companies cannot target individuals susceptible to addictive
behaviors
Change the spelling
behaviours
show examples
by marketing unhealthy foods, videogames, and questionable pharmaceuticals. In conclusion, the amount of investment in the advertising industry clearly shows the tremendous impact of marketing and federal governments are responsible for legislation. If steps are not taken, advertising may do irreparable harm to society in the future.
Submitted by pbupph on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • advertising campaign
  • celebrity endorsement
  • psychological manipulation
  • emotional appeal
  • targeted advertisement
  • digital marketing
  • social proof
  • peer review
  • consumer trust
  • brand loyalty
  • misleading advertisement
  • government regulation
  • consumer protection
  • media literacy
  • ad-blocker
  • privacy settings
  • informed choice
  • critical thinking
  • marketing tactics
  • consumer awareness
What to do next:
Look at other essays: