IELTS Writing Correction Service /
Writing Samples /
Band 7

Large businesses have big budget for marketing and promotion and as a result people gravitate towards buying their products. What problem does this cause? What could be done to encourage people to buy local products?

#businesses #budget #promotion #people #gravitate #products
Nowadays, in the era of digitalization and we see a lot of big companies, aggressively endorsing their
products
 using various marketing methods to be in the limelight. The fancier endorsement of the product, the stronger it influences the consumer and attracts him to purchase their product.
As a result
, local brands are being impacted as they struggle hard to stay in business.
Therefore
, ways to create a balance is deemed necessary to support them. Large businesses, usually MNC’s have huge investments to make
products
 with higher quality but find it necessary to allocate a major portion towards marketing to increase awareness,
hence
 sales and at times compromise quality. They use automatic machinery to produce
products
 at good production rates and require less or no manpower. The local companies find it nearly impossible to match the competition, even though they provide good quality at a reasonable price. As a matter of fact, they either close or keep struggling to stay in the market and eventually shut down. All of
this
 results in a major issue of unemployment and directly impacts the economy. It is important to maintain the balance between small and large businesses to reduce unemployment and the government should take necessary measures to control it.
For instance
, “Vocal for Local” shall be promoted and that creating awareness among people about misleading brand endorsements should be implemented. Government should implement special compensation and provide easy loan facilities to encourage people to open local brands and reduce unemployment. To conclude, big companies do invest in marketing their product and acquire a major portion of the society to purchase their
products
, but somehow adversely affect the local brands,
hence
 reducing a lot of employment opportunities.
However
, government plays an important role in helping small businesses, society plays a major role in creating awareness too.
Submitted by thakarkshiteej1997 on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

What to do next:
Look at other essays: