Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products?
Major businesses have an immense budget for marketing and promotion of their
products
which they consider necessary for introducing the product in the market. However
, this
raises problems, both amongst customers and local businesses. In this
essay, we shall look at both sides while also
looking into various ways of promoting local products
.
First
and foremost, not every customer requires all the products
that are being introduced into the market. Furthermore
, the bombardment of adverts of these products
instils and inquisitiveness in the minds of the citizens, thereby creating a certain sense of desire from the potential customer. For example
, different fast-food chains promoting their products
. Although
they provide a faster, quicker solution to curing one's hunger, they fail to mention the health problems they can cause, especially for someone who already has pre-existing health issues.
Moreover
, marketing from larger companies must be limited to a particular number of times an advertisement can be aired. In addition
, the free time slots available must be used to air promotions for local products
. Exhibitions can be held, showcasing these local products
to the community. An example of this
can be seen in Trivandrum, where every year exhibitions are promoting local foods, products
from different parts of India along with local products
in the national stadiums.
In conclusion, I feel that although
every company has a right to air their product, it needs to be done in a more controlled manner, which reduces the emphasis on unwanted products
and instead
focuses on the local ones.Submitted by Nigelvictorlawrence on
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Answer the 'Problem and Solution' topic
Problem-and-solution essays fall naturally into two parts, the first describing and exploring the problem, the second setting out the solution or solutions.
You essay structure should look something like this:
- Introduction
- Body paragraph 1 – Problems
- Body paragraph 2 – Solutions
- Conclusion
Examples to start your body paragraph:
- One of the first problems of the...
- Another problem that needs to be considered...
- A possible solution to this problem would be...
- One immediate practical solution is to...