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Band 7.5

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion

#people #attention
Some
people
 hold the opinion that advertising is of great importance in convincing consumers to purchase commodities.
However
, others opine that advertising is pale in significance since many individuals have embarked on ignoring it. I personally believe that advertising is still a primary way for companies to sell their goods and
this
 essay will elaborate on the same in the following paragraphs while discussing both viewpoints. On the one hand, in the contemporary era, enterprises are using a plethora of marketing techniques in order to grab customers attention and boost their sales.
Moreover
, some companies reach their target audience with the help of sophisticated technological advancements
such
 as email newsletters and online promotions to try to incite buyers. To be more precise, publicities is a pervasive and strong tool to businesses that help them not only increase their customers' count, by
also
 overtaking
of
Change preposition
apply
show examples
their competitors.
Hence
, it is evident that
although
 there are changes in the advertising approaches, they still have an indispensable role to play in persuading
people
.
On the other hand
, some individuals claim that they are less likely to pay heed to advertisements as they are omnipresent. Many
people
 have faced with a lot of publicities every day, especially when they are surfing the internet.
Therefore
, they are reluctant to follow any ads as well as they just prefer to focus on advertising which meets their needs.
Moreover
, some companies just concentrate on having more sales
instead
 of improving the quality of their products,
thus
 eye-catching advertising
induce
Change the verb form
induces
show examples
 buyers to purchase their goods. As a direct result, the customers lose their trust in the advertising. In conclusion, even though
people
 avoid ads to a great extent, I believe that ads make
people
 steer into their purpose of increasing sales. With time many
people
 only buy things after seeing the ad about it as they know
that is
 trending now, despite knowing that it is a marketing strategy.
Submitted by roshaniomolbanin on

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Use a variety of complex and simple sentences

You should use complex sentences in your writing, but it does not mean that you should try to make all of our sentences complex.

‘Complex’ sentences are not actually very complex; they are just two or more simple sentences put together. Putting them together makes the essay more coherent and cohesive.

Examples:

I really want to study but I’m too tired.

I wore a warm coat because the weather was cold.

If action is not taken soon on climate change, global warming will get worse.

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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