The tendency of human beings to copy one another is shown in the popularity of areas such as fashion and consumer goods. To what extent do you agree?

It is often argued that
people
enjoy coping with each other and
that is
the reason why fashion and consumerism thrive. In my opinion,
this
is largely true though there are other potential practical explanations. Humans tend to compare their own life with the lives of
people
surrounding them.
Consequently
, most individuals aim at looking not worse and ideally better than others.
This
desire facilitates the growth of the fashion and consumer industries as
people
buy those stuff in order to maintain a prosperous and beneficial appearance in the eyes of others.
For instance
, if the members of a certain social group start considering a car as an indicator of success, many individuals of that society would buy a car even if they do not really need it.
On the other hand
, there are other reasons facilitating the consumerism culture. The overall wealth of the human population is growing, so the number of
people
who could afford to purchase new clothes and new goods is growing as well. Those
people
, who have just escaped poverty, buy new things not because they want to copy anyone, but because those new things help
people
to meet their basic needs.
For instance
, high-quality hiking clothes make travelling by foot much more convenient and safe.
Consequently
, as soon as
people
could afford
such
clothes they buy them. To conclude,
although
there are individuals who purchase new goods and fashion items just for the sake of maintaining a good public appearance, others buy them out of necessity. .
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Topic Vocabulary:
  • conform
  • social norms
  • evolutionary psychology
  • survival
  • advertising
  • influencer marketing
  • celebrity endorsements
  • trends
  • followers
  • psychological comfort
  • social ostracism
  • mass production
  • high-end fashion
  • uniformity
  • cultural homogenization
  • globalization
  • media
  • spread
  • affordable
  • imitate
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