In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is positive or negative development?

Nowadays, the competition among the
business
organization is increasing day by day that
business
sectors can not avoid developing their
product
for making them different from other competitors. In their advertising, businesses are trying to show the different ideas of their
product
to customers. From my point of view, it is a positive development for many reasons that will be outlined in detail before the conclusion is reached.
To begin
with, there are many competitions in the
business
sector
which separate in many categories
such
as phone
market
, food
market
or vehicle
market
, while
business
owners prefer to gain profit from their operation more than loss. So, the expectation of
business
owners makes the
business
sector
becomes enthusiastic and develops a
product
to make it different from other
product
in the same
market
and become the
first
position in their
market
.
However
, I think that
this
process is a positive development for many reasons.
Firstly
, the competition of new
product
is extremely competitive that make every
business
find a new solution to develop a
product
.
Secondly
, advertising can encourage economic growth when the businesses
sector
issues advertising of a new
product
to show a different feature of the
product
that makes customers need to concentrate on the qualities before buying a new
product
.
Finally
, developing new products nowadays and publishing in a public place or other media Chanel become a factor that other sectors concentrate to both of
product
material and the idea of products. In conclusion, the
business
sector
and advertising are related to each other and gain loss from other sectors.
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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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