Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

As the field of

commerce

continuously

growing

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grows

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, the need for advertising

also

increase. Thanks to the rapid development of

internet

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the internet

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and later, the emergence of

e -

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e-commerce

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commerce

. Advertising is now available in many forms and appears

in

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apply

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almost everywhere . It is safe to assume that the growth of

commerce

is accompanied by the evolution of advertising and vice versa.

On the contrary

, many believe that

ads

have become so common that

it's hardly has

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it hardly has

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any effects on

consumers

. In

this

essay

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,essay

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I will discuss both views and give my own opinion . Modern advertising dated back to 15

th

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the

century as

the

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apply

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printing technology improved , since

then

advertising has relentlessly

evolving

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evolved

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to accommodate the goal of achieving consumerism. Brands usually pay celebrities to become their ambassador .

Consumers

though not intend to buy

product

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a product

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may change their

mind

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minds

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, the product may not

bought

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be bought

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for intended use but for collecting

purpose

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purposes

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as well by said

celebrities's

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celebrities'

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fans.

This

method of advertising can

also

give the consumer the illusion that they could become

same

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the same

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as the promoted figure . while in fact some

consumers

are well

awared

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aware

that it may be impossible, they still purchase the product

nonetheless

. Advertisements have

evovled

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evolved

to counter the auto process of

ads

skipping in our head, by

conceal

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concealing

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themselves as the other media forms to become less obvious and more eye-catching.

On the other hand

, some claim that advertisements have

lose

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lost

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its

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their

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power and they have no trouble

pay

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paying

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no heed to

ads

. In my opinion “You can't desire something you don't know " , successful in

persuade

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persuading

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the consumer to pay or not,

ads

have partial

succes

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success

in

inform

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informing

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consumer

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consumers

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and

inspire

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inspiring

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desire in them toward said products. Advertising is a long war where which side is more persistent, win . So being common is the sign that the

ads

is

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are

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working. In conclusion , advertising is a powerful tool in the field of

commerce

and its contribution is remarkable to the success of one's enterprise . Having said so,

the

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apply

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consumers

nowadays have

also

gotten better at choosing products to entrust their money to and become smarter in information perception . Advertising is indeed powerful but

their

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its

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power is moderated thanks to

consumers's

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consumers'

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improved perception and awareness.