In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Nowadays, advertisement is a prevalent part of marketing. Their approach is emphasizing that their goods are new in some way. I think that the cons might be more than pons.
Firstly
, people are attracted to new specialities. Particularly international brands know, and they use more new themes while launching their brand.
For example
, Apple releases a new production which is iPhone, MacBook every year. If we compare the
last
product with the new product, we clearly see they are not differentiated in terms of specialities much,
however
advertisement tells the new model is so new and different, it doesn’t show similarity others, which is important for making sales.
Thus
, businesses persuade the customer that their brand
in
Correct your spelling
is
show examples
new, and
then
clients want that for
this
reason.
However
, there are various drawbacks that may be noted. Many adverts saying that they are new and singular open a road a lot of pollution. As production increases, humans tend to waste. They want to renovate their wares which is why redundant shoppings cause climate change. Overconsumption has been continuing
this
century and that would be more dangerous for the future of the earth, especially it causes global warming. In conclusion, I consider that has more dark sides than sunny sides in emphasizing they are renovating. Those advertisements are not beneficial which is why I think it is negative development
further
.
Submitted by alkanyilmaz90 on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Word Count

IELTS says that you should write a minimum of 250 words in writing task 2. If you go under word count you will lose marks in task response.

A very long essay will not give you a higher band score.

Aim for between 260 to 290 words in writing task 2. This will ensure a concise essay and will be realistic in terms of time management. You have only 40 minutes to write the essay and you need around 10 minutes of planning time, so you will not be able to write a long essay in 30 minutes.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • Innovation
  • Fast-paced
  • Distinguishing
  • Psychological aspect
  • Inherently
  • Perceived
  • Continuous improvement
  • Revolutionary
  • Feasible
  • Throwaway culture
  • Undervalue
  • Longevity
  • Obscure
  • Novelty
  • Unsatisfactory
What to do next:
Look at other essays: