In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development

Business owners claim that their

products

are advanced through various commercials.

This

essay will try to elaborate on the reasons behind

this

approach and share my positive opinions on the topic.

To begin

with, competition amongst companies has been increasing significantly. Every organization aims to be top of mind in their respective fields.

Therefore

, they claim to produce innovative and advanced inventions via advertising as it’s a powerful way to encourage many customers. A great commercial will not only boost sales for once, but it will

also

create a lifelong brand image for the advertised company.

For instance

, Apple

initially

only launched computer series which were promoted through TV commercials, billboards, and newspapers. As the ads were victorious, they created other inventions.

Finally

, people would prefer to purchase electrical devices from Apple than other brands.

Furthermore

, I believe that

this

approach outweighs the positive outcome.

Firstly

, it develops the creativity of the marketers. They will brainstorm to deliver creative ideas to launch the

products

which required good teamwork.

Secondly

, a successful advertisement will not only boost the sales, but it will

also

capture loyal customers who are willing to purchase other

products

. Due to the strong brand image, Apple. Inc releases new

products

every year which always leads to high demand. Manufacturing new

products

require manpower,

hence

many people will get hired.

This

will

also

help to enhance the overall economy as well. To sum up, a great advertisement has led businesses to become popular, resulting in attracting new buyers and creating new employment. Apart from that, it creates creative players for marketing their new

products

Submitted by ayurizeki on Tue Feb 01 2022

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Linking words for giving examples:

for example
for instance
to illustrate this
to give a clear example
such as
namely
to illustrate
take, for example

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11Linking words
meeting the goal of 7 or more
1Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

266 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

7.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Support ideas with relevant, specific examples

In today's world many people own a smartphone. Do you think the advantages of owning a smartphone outweight the disadvangtages?

Some people think that boys and girls should attend school together. Others feel that they should be educated separately. Discuss both sides and give your own opinion

Extreme sports such as sky diving and skiing are very dangerous and should be banned. To what extent do you agree or disagree with this view?

Some university students want to learn about other subjects in addition to their main subjects. Others believe it is more important to give all their time and attention to studying for a qualification. Discuss both these views and give your own opinion.