Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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Nowadays, many companies choose to extend their budget on
products
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advertising due to the positive effect on the
advertisement
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. I hold the view that advertising plays an important role in boosting sales, but
this
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phenomenon
also
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indicates the demand of the society is increasing.
To begin
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with,
advertisement
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is a fresh method in product-selling during the past decades. It could appeal to
customers
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to know about and even buy the
products
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in the company in various forms,
such
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as voice and images.
For example
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, some companies will choose to invite famous singers to write songs for their
products
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or use well-known melodies in their advertisements to attract
customers
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.
Besides
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, the
advertisement
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can be spread by plenty of media, like the Internet and traditional media. It could give the information of the
products
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to the public from all over the world, which is
also
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an approach boost the sales of the
products
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However
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,
although
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advertisement
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spreads the
products
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’ information to the public, those
advertisement
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is not the only reason for
customers
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to buy the
products
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. The real and practical use of the
products
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should
also
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be taken into account.
For instance
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, a refrigerator might not be suitable for people who live in a cold country.
In addition
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, the economic status of the society is
also
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a vital factor for the company targets. In conclusion, advertisements have played an important role in
a
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apply
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modern commercial society, but
advertisement
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is not the only reason for increasing sales. The real needs of the
customers
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also
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need to be considered.
Submitted by wyt1234166 on

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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