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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development
In modern times, companies are persuading individuals that they are selling new
goods
 in the advertisement for the brand due to the competition between
businesses
,
besides
, depending on new
items
 to appeal to more customer eyes on a specific brand to increase their sales. I believe that
this
 improvement has an advantageous impact on the quality of
items
.
Businesses
 are publishing that their products are new for two main reasons:
To begin
 with, most companies are competitive
therefore
, they must be up-to-date to follow up with other
businesses
 and to keep their brand in the market. The
second
 reason for
this
 phenomenon is to attract more buyers to increase the company income by advertising for new products. In my point of view, competitive companies will do their best to upgrade their
goods
 which will benefit
customers
 because of the high-quality
items
 they will find in the market.
For example
, nowadays, Apple Company is publishing a new phone with extra features annually. Not only Apple but
also
 Samsung company is improving their phones to compete with similar
businesses
such
 as Apple,
also
 to provide luxury
items
 to individuals,
as a result
,
customers
 will get to buy only good quality, useful and long-term
goods
 which I find really beneficial for
customers
 so they will have more and more advance
items
 that are worthy to buy. To conclude, attracting
customers
 and competing with other brands are the reasons behind commercializing for their new
goods
such
 they claim. AS a consequence, brands will provide high-quality
items
 to win the competition.
Submitted by ghalia.alansarii on

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Use a variety of complex and simple sentences

You should use complex sentences in your writing, but it does not mean that you should try to make all of our sentences complex.

‘Complex’ sentences are not actually very complex; they are just two or more simple sentences put together. Putting them together makes the essay more coherent and cohesive.

Examples:

I really want to study but I’m too tired.

I wore a warm coat because the weather was cold.

If action is not taken soon on climate change, global warming will get worse.

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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