In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?
It is undeniable that many corporations publicize their
products
as newly developed in some manners. Boosting up their product
sales and beating their competitors are the reasons why some businesses advertise in that way. I believe that this
advertising method has lots of positive effects in terms of technological progress and stimulating healthier competition
in a certain market
.
First
of all, in order to increase their sales, many producers advertise their product
as the new one. That is
because most customers tend to buy a breakthrough product
that has new features. Thus
, if some companies promote their new products
, more customers will come to their shops and order their products
. Another reason is that many producers want to beat up their competitors. For instance
, Samsung always releases and advertises their new gadgets every year for winning their competition
with Apple.
In my point of view, this
particular method has many positive impacts, such
as encouraging technology innovation. People nowadays consider buying a product
based on its pioneering feature. Therefore
, many companies race with each other to invent new things and implant them in their products
, and they expect it will be accepted on the market
. Furthermore
, promoting healthier competition
is also
a positive effect of advertising new products
. For advertising new products
, they must develop new stuff so that many customers would love to buy it. As a result
, many companies have a myriad of innovations to not lose their market
. This
business behaviour will assure that not a single company will conquer its product
market
.
In conclusion, marketing a product
as a new one in the market
is done by many corporations because they want to increase their sales figures and win the competition
with others. This
method has benefits, such
as promoting innovation and healthier competition
.Submitted by miarosmia8 on
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