An increasing number of people are buying what they need online what are the advantages and disadvantages for both individuals and companies to shopping online ?

There is no denying the fact that we are dwelling in the age of technology and modernization and we are heavily reliant on E-commerce which is ubiquitous across the globe due to its paramount importance. one school of thought opines that are worthless and indeed in the modern world owing to a fast-paced environment.

however

, critics argue that it carries some drawbacks

such

as the lack of information about the product and quality as well,

Although

this

has a plethora of merits yet numerous demerits are

also

there which will be elaborated on in upcoming paragraphs.

Firstly

, initiating the post possible benefits the most crucial advantage for folks are accessibility at doorstep without the need of visiting a store or shop

furthermore

, owing to a fast-paced environment and everyone have been so caught up in their routine of work and they have not ample time to go to shopping area

therefore

online channel is handy and suitable in a busy age for all individuals.

in addition

,

business

is paying utmost attention to attracting new

customers

and retaining them for the longer prospectus due to extensive usage of technology and

also

boost company profits as well and it's cost-effective for the

business

as well owing to the reduction of the fixed cost rent and rates. .to illustrate, a survey report indicates that more than 80% of folks in Pakistan prefer to buy a household item through online media in view of wider choice and the facility of doorstep service.

Secondly

, on the paradoxical side, there are numerous drawbacks as well

first

and foremost is that the trend of online shopping enhances the competition in the market,

however

, the main problem for the

customers

are unaware of the product quality and service and not willing to buy to waste money

moreover

, on the other side

business

in order to provide the product to the

customer

at their doorstep involved substantial amount and eventually lost if a

customer

location is not traced or they unwilling to take it .

in addition

, is the most significant rises of the concern recently was the increasing of crimes and theft of credit card details of

customers

. what is

next

, copious fake companies are established for the purposes of bullying the

customers

to exemplify, an international report provides conclusive evidence of the rise of crimes and offences owing to the extensive buying of goods and products and has stolen of their personal and credit card history eventually, lost the financial resources.

Finally

, To wrap up without any doubt

this

is a mixed bag if

this

topic has many merits

however

the negative points of

this

notion may not be underestimated.

however

, government and

business

should ensure the protection of

customer

data and undoubtedly, E-commerce is not only advantageous to the

customer

but

also

brings fruitful profits for the company.