In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Organizations
which
Correct pronoun usage
that
show examples
thrive
for profit
Add a hyphen
for-profit
show examples
employ different marketing strategies to enter the market or occupy a share big enough
in
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apply
show examples
there. In order to be competitive, corporations try to sell themselves as innovators and claim that their offered
products
are new or developed in some sense.
This
can be because of the perception by consumers who think that new
products
will handle new problems unlike old versions and another reason could be just simple interest of human nature to try something new.
This
essay support
this phenomena
Change the determiner
this phenomenon
these phenomena
show examples
as a positive case.
Firstly
, it is possible that
new
Correct article usage
a new
show examples
generation of a product can handle more or can fix some problems that previous ones could not help. Companies especially specialized
on
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in
show examples
technological
products
tend to repeat the word “innovation” more often
on
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in
show examples
their slogans.
New
Add an article
A new
The new
show examples
vacuum
cleaner
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cleaners
show examples
can work with water unlike the old ones or vehicle
company
Fix the agreement mistake
companies
show examples
can attach a technology
which
Correct pronoun usage
that
show examples
emits less carbon- these are
development
Add an article
the development
a development
show examples
of the items sold
for
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in
show examples
previous decades;
therefore
it is logical for the businesses to mention
such
changes and communicate
it
Correct pronoun usage
them
show examples
to their customer segment.
Moreover
, humans have an exploring nature and
this
is
such
a target point for companies to hit to sell more. People always appreciate
to try
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trying
show examples
different tastes,
to go
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going
show examples
to new places or
buy
Wrong verb form
buying
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one of these recently came
colorfull
Correct your spelling
colourful
smartphones. Even in the marketing, there is a classification of customers regarding how fast they adopt innovations and fast adopters are called ‘’early birds’’. Trying something new sounds brave and exciting
on
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in
show examples
social
Correct article usage
a social
show examples
context eventually.
Finally
, innovations, overall, are good. It
teach
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teaches
show examples
the producers and the consumers at the same time.
Everytime
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Every time
show examples
, the
products
get better
by
Change preposition
with
show examples
iterations and people get wiser
on
Change preposition
in
show examples
choosing the item that
meet
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meets
show examples
their needs. To sum up, PR strategies of today include the words “innovation’’,
‘’developed”
Correct word choice
and ‘’developed”
show examples
often and
this
helps the businesses to acknowledge their customer base and encourage them to try their
products
. Through the process, all the stakeholders of the market get wiser, creative and
economy
Add an article
the economy
show examples
thrives.
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    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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