Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?

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As competition among companies becomes fiercer, consumers today may find themselves bombarded with a barrage of
advertisements
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from businesses trying to promote their products to the general public. In
this
Linking Words
essay, I will demonstrate how excessive exposure to commercials may trigger impulse buying before suggesting some of the ways in which governments can mitigate the detrimental impacts of advertising. The
harms
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harm
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that
advertisements
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may do to
people
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are
Correct subject-verb agreement
is
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definite. The allure of the vivid graphics and
imageries
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imagery
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often found in adverts may sway customers to purchase the products being promoted, even when they have no real need for them.
This
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is reinforced by celebrity endorsements, which usually have a dramatic influence on
people
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wanting to imitate their idols.
As a consequence
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,
people
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who watch too many
advertisements
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generally end up with items that they may eventually have to discard, resulting in a waste of money. The iPhone covers being sold in Vietnam perfectly exemplify
this
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situation. Their adverts, which feature prominent pop stars, can be found positioned on the side panels of most websites in Vietnam.
People
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who visit these pages often
cannon
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can
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resist the urge to replace their phone covers with the latest models and waste money on a product that would be of little value to them. In order to help consumers make more informed purchasing decisions, governments can adopt some of the following solutions. First and foremost, they need to exercise censorship on all
advertisements
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.
Rigorous
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A rigorous
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content check must be carried out prior to the publishing of a commercial to ensure the description of a product accurately reflects its actual quality.
In addition
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, there should be a limit on the number of platforms on which a company is permitted to market their products.
This
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would effectively safeguard consumers against information overload and help them avoid making wasteful purchases. In conclusion,
people
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who view too many
advertisements
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may be lured into buying unnecessary things, and the proposed steps should be taken to mitigate
this
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influence of advertising.
Submitted by lanhuong291998 on

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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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Topic Vocabulary:
  • advertising campaign
  • celebrity endorsement
  • psychological manipulation
  • emotional appeal
  • targeted advertisement
  • digital marketing
  • social proof
  • peer review
  • consumer trust
  • brand loyalty
  • misleading advertisement
  • government regulation
  • consumer protection
  • media literacy
  • ad-blocker
  • privacy settings
  • informed choice
  • critical thinking
  • marketing tactics
  • consumer awareness
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