Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion

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It is undeniable that, nowadays, most companies are dependent on advertising as a means to attract the attention of consumers, and it effectively convinces them to purchase the products.
On the contrary
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, others believe that because advertising is commonplace, it does not grasp the public’s interests anymore.
This
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essay will scrutinize the justifications behind the two opposing views before the conclusion of why my position lies on the latter statement is reached. On one hand, advertising proves to be successful at convincing customers to buy goods as it conveys rhetorical strategies
such
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as celebrities' influences.
This
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is because trendy celebrities tend to be the significant element when people, especially youngsters, decide to spend money on specific products in order to keep up-to-date and fashionable.
For example
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, when Kendall Jenner, the highest-paid model in the world, walked for the fashion show held by Balenciaga, sales figures of
this
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company skyrocketed as it has never been before.
As a result
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,
advertisements
Use synonyms
which include influencers are extremely successful in increasing the number of customers.
On the other hand
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, advertising is increasingly generated and ubiquitous in public places, as well as mainstream media, so the folk are not likely to be easily persuaded. Due to the fact that consumers are familiar with the immense existence of
advertisements
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, they might be immune to them and seem to believe that they are so common that no attention is specifically needed. To illustrate, when watching videos on Youtube, audiences are aware of the
advertisements
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which come prior to the actual clip, and they will skip those as soon as possible.
This
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is the case that individuals no longer find
advertisements
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interesting, because of their
overappearance
Correct your spelling
over appearance
. To conclude, while advertising used to successfully persuade the spending of the public on goods and services when it comes to celebrities' influences, I am inclined to believe that individuals no longer pay attention to it as much as in the period when advertising was not
this
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common.
Submitted by chachapanisara on

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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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