Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we do not longer pay attention to it. Discuss both these views and give your opinion.
Most people claim that advertising can influence consumers to buy things
while
others believe that it is no longer effective. I partially agree with the statement and will discuss both views.
On one side, I believe that advertisers are smart enough to target the appropriate audience. Customers get personalised advertisements
on various platforms such
as Youtube, Facebook etc. where companies analyse their customer's preferences through data science to target users based on their interests. For instance
, if you have subscribed to a makeup tutorial channel on youtube
Correct your spelling
YouTube
then
you majorly see cosmetic brands' advertisements
and this
can persuade a consumer to try the new products. That is
why advertisers can smartly change the customer's buying behaviour as they target the right folks through the appropriate channels.
On the other side, advertising has become less effective due to
the increase in the number of ads on any platform. The high frequency of the ads makes a customer feel irritated due to
which they hardly pay attention to it. For example
, while
watching any series on the OTT channel you see approximately 6-7 advertisements
in 30mins
, and individuals just keep on skipping the same Correct your spelling
30 minutes
instead
of watching the whole advertisement. Thus
, more ads deplete their effectiveness for the audience. Hence
, higher repetitions of commercials make them irrelevant due to
which the consumers do not get influenced by the product.
To conclude
, though many individuals believe that companies can persuade consumers to purchase their goods through advertisements
, some people disagree with this
opinion. Whereas
, I partially believe with Correct word choice
However
this
statement that companies can influence people by targeting them through the right channel only.Submitted by mile.jasmeenkaur12 on
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task response
Provide more specific examples to support your points.
coherence cohesion
Use more linking words and cohesive devices to improve the flow of your ideas.
