Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extend do you agree or disagree?

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Nowadays it is said that it is not the real needs of people which result in high sales of famous patron merchandise but the might of publicity. I strongly believe that it is a true notion and in the following sentences, I am going to bring up some reasons for my viewpoint. Needless to say, the role of advertising in nowadays marketing is not deniable. Today because of development and progress in communications people have access to the media broadly,

thus

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, their opinions, decisions and attitude may be affected by it dramatically.

For instance

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, by watching a tv advertisement about a special product, one can be determined to procure it while he/she was not intended to buy

such

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this

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product at all. Of course, the power of buying is somewhat related to the economic status of the client. To incite an example, individuals who are under a lot of financial problems are forced to work hard.

Therefore

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, neither do they have time to follow media as much as others so they are less affected, nor do they have enough money to purchase inessential goods which causes them to shop the things that may not have been clearly advertised.

Although

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, even under

such

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circumstances I think publicity leaves its mark in that even the poor class notice good vibes about the selected merchandise in time of shopping. In conclusion, I believe in the strongness of advertising in altering or modifying society’s ideas

accordingly

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, everyone whether or not pays attention to good and bad comments about the desired product.

Submitted by onerepublic73 on Tue May 31 2022

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7
Linking words
meeting the goal of 7 or more
0
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

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Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 9.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

257 words

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extend do you agree or disagree?

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