Some people say that advertising is extremely successful at persuading us to buy things. Other people think advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

The advertising industry has grown significantly lately. Some are of the opinion that adverts make us buy things,
while
others claim that the community don’t pay attention to ads anymore. Nowadays, the advertising industry uses a plethora of marketing techniques ,say, coupons, hefty discounts, attractive designs etc which attract individuals and increase their desire to purchase things.
This
powerful effect is due that every single advert you see, listen to or read has been planned by commercial and psychological experts. The colour of the adverts, the background music etc., all
these
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features affect the purchase.
For instance
, the adverts for kid’s toys have colourful images and magic effects that cause to increase in sales.
Moreover
, each company has ambassadors
such
as actors, bloggers, singers etc., who promote the company’s products since they have a wide audience who are obsessed with them and
they
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desire to lead
such
a lifestyle, to use the same products and whatever merely be them.
However
, there are some individuals who claim that our attention to the advertising industry has been decreasing. Since society
has
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already
known
Wrong verb form
knows
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that
Correct word choice
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what happens behind the screen
as well
as
Correct word choice
and
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their awareness of negative effects has improved, the community no longer fall under the marketing trap.
For instance
, some diverse ads are appearing,
while
we are watching a video on YouTube, but we are unlikely to notice them and simply anticipate skipping the advert.
In addition
to
this
, most human beings are financially literate and they tend to make conscious choices about what to buy and what they should not.
To conclude
, in my point of
view
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view,
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humanity has been becoming awarded in the field of marketing.
Nevertheless
, from time to time individuals are persuaded to buy things.
Submitted by Yerkezhan on

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task response
Expand the discussion on both views and provide a more balanced argument for each perspective.
coherence and cohesion
The introduction lacks a clear indication of the writer's opinion on the topic. Additionally, the conclusion is abrupt and could be developed further.

Your opinion

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Don’t leave your opinion until the conclusion.

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...do you agree or disagree?...do you think...?...your opinion...?

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Essentional vocabulary list for IELTS Writing 7+

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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