In their advertising, business nowadays usually emphasize that their products are new in some way. Why? Is this a positive development or a negative development?

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Modern Businessmen focus on the new features or new developments in their
products
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while publicizing them because they want to attract more
customers
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. In my ,opinion it is a negative development because of many reasons. In today’s world, there is a lot of competition in the manufacturing of different
products
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and most businesses emphasize that their product is different from their competitor because they want to be distinguishable in the market. They want their new
products
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to set them apart from their rivals and attract more
customers
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. Consumers provide them with monetary benefits which means that their business will prosper in the relative field.
Furthermore
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, a unique feature of the manufactured goods intrigues the public and there are many chances of the brand becoming popular and sometimes even global.
For example
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, Samsung has developed a foldable mobile phone which has made them famous. I think that overall, it is a negative development and has many disadvantages for society.
Firstly
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,
this
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approach leads to different brands keeping their
customers
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second
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to the benefits that they bring because they are focused on profits rather than people buying from them.
Secondly
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, sometimes they fool the public with some innovation that serves no real purpose.
For instance
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, Apple just changed the camera of their new model and released it at twice the previous rate. Some small business
also
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lies about their product features to get more sales.
Finally
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,
this
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also
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contributes to the toxic competition between different sellers because they will go to any means to sabotage their rivals. In conclusion, it is clear that shops that publicize innovative
products
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have a negative effect on the community because it leads to unhealthy competition, devaluing their
customers
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, and it
also
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increases deceit in business practices.
Submitted by a.rashidsid93 on

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