In their advertising, businesses nowadays usually emphasize that thier products are new in some way. Why is this? Do you think it is a positive or negative developments?

#businesses #thier #products #developments

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Recently, in a business advertisement, it is a common way to appeal

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to a

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product that has a new characteristic to a certain extent.

This

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is because, consumers tend to be lured into something new, and it is one of the most possible ways for organizations to emphasise

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. I personally believe the benefits of

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tendency outweigh the drawbacks, as it encourages associations to develop new technology, making our societies better.

Firstly

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, it is natural for

companies

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to emphasise something new

points

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of their

products

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because that can attract consumers' interest. General customers are always seeking something new as they want to spend money on items better than previous ones. For them, it would be reasonably expected that something "new" means something "developed."

For instance

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, when the publishment of a new model of iPhone, Apple Inc. needs to appeal to additional features or how their product has been improved, because apple freaks do not interest in a smartphone without any

development

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from the previous version. The purpose of advertisement is to reach customers and sell the

products

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therefore

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, it is commercially reasonable to focus on novel parts of

products

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for most

the

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apply

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companies

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. Some people might claim that high

competitions

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competition

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among

companies

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in the advertising area trying to appeal to new

points

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have a

risk

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to create misleading ads,

therefore

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, it is necessary to restrict

such

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advertising.

However

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, I disagree with

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idea. With the

development

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of the Internet, reasonable consumers can gather information and identify false advertisements or misleading ads.

On the other hand

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, for the purpose of advertising something new

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companies

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need to develop their

products

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This

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is the reason why

companies

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spend a huge amount of money on research and

development

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areas, advancing technology. The

development

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in tech fields and launching a new product make our lives better, and I think

this

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benefit is more essential than the

risk

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that the opponents state. In summary, for

companies

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, emphasising new aspects of their

products

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is effective to reach their customers.

In addition

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, while there is a

risk

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of emerging misleading advertisement

risk

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, the benefits of encouraging

such

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advertisements outweigh the drawbacks.

Submitted by t.watanabe on Sun Oct 30 2022

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8
Linking words
meeting the goal of 7 or more
5
Word repetition
meeting the goal of 3 or fewer
3
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

354 words

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Question. Happiness is considered very important in life,why is it difficult to define? What factors are important in achieving happiness. Give reasons for your answer and include examples from your own knowledge and experiences.

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In a number of countries, some people think it is necessary to spend large sums of money on constructing new railway lines for very fast trains between cities. Others believe the money should be spent on improving existing public transport. Discuss both these views and give your own opinion.

In the future all cars, buses and trucks will be driverless. The only people travelling inside these vehicles will be passengers. Do you think the advantages of driverless vehicles outweigh the disadvantages?