Nowadays, there are numerous big companies bringing their product to sports events. To what extent do you agree or disagree?

First
of all, who is seen is remembered,
that is
the number one rule for maketing. With that in mind, companies worldwide bring their
products
to
business
events
with one goal: to be seen.
business
events
are organized in different countries, and that can be used as a open door for merchandise all over the world, in America, Europe, Africa, etc. Certainly I agree with that brilliant strategy.
Furthermore
,
business
events
bring people together, different from religious
events
that usually are more segregated.
Business
have a number of categories
for instance
: volleyball, football, baseball and all of them bring big crowds together in bars, in stadiums or at home to watch to the games.
In addition
that proves the event is accepted by the population and
also
the
products
that come along do
also
enjoy from that acceptance.
Moreover
important the sales of the
products
also
fund part of the event, and overall it is seen as part of the experience of watching the
business
event.
For example
, the players do wear uniforms with brand names and consume the
products
, that create the ilusion to the public to desire the product to make them closer to their idols, that
consequently
creates sales.
Subsequently
, the companies use the opportunity of the acceptance of the population towards
business
events
to merchandise their
products
, in that way, the
products
are naturally introduced and marketed in their natural habitat. So, I do agree with the big companies in using big sports
events
worldwide to marketing their
products
.
Submitted by cuti.maia on

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