Personal information of many individuals is held by large internet companies and organisations. Do you think the advantages of this situation outweigh the disadvantages?

It is claimed that reputable internet

companies

are carrying large amounts of personal

data

from their customers. In my view,

although

this

phenomenon has a

number

of benefits, some drawbacks can be named without any outweigh. There are a

number

of merits regarding the personal

information

that

companies

have about customers. By having a vast

amount

of

data

,

companies

can benefit from hindsight when they want to provide services for their consumers. To clarify, they can calculate the required

amount

of

data

usage and the

number

of

people

who use their services.

Hence

,

companies

can expand their services related to what they need. Yet another reason is that

this

amount

of

data

can be used for other

companies

to advertise their products more accurately through the tastes and interests of customers. Citizens who are enthusiastic about items of clothing;

for example

, can benefit from the intelligence advertisements of related manufacturers in their emails.

On the other hand

,

people

not only feel insecure about passing their personal

information

to internet

companies

but

also

they might be afraid of cyber fraud. If a company cannot preserve those

data

safely and securely, cyber fraud may happen even with the staff of organizations who have access to the

information

.

For instance

,

this

private

information

may be used to have

people

trust a fraud to pass the

information

of their bank account.

In addition

, these days,

people

are aware of a large

amount

of news about hackers who penetrate through the database of popular websites or organizations and steal the personal

information

of

people

.

Consequently

, the

number

of

people

who do not trust

companies

with the request for personal

information

is increasing. In summary, I believe that holding many individuals'

information

by internet

companies

has merits and drawbacks at the same time with no outweigh.