In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?
There is no doubt that
,
advertising has become the soul of businesses. Nowadays, many businesses advertise their Remove the comma
apply
products
as a
new one in comparison to other Correct article usage
apply
products
on the market. I believe this
trend
is a negative development because it may have a detrimental effect on the advertising sector. In this
essay, I will discuss why this
trend
happens and then
illustrate my opinion.
To begin
, companies
are seeking more customers
' attention
. When these companies
emphasize their product
as being new and different, people
will immediately try to see what is new about it
. Even if those Correct pronoun usage
them
customers
did not find any new features or any differences from other products
, the company
still gets the attention
it needs regarding its product
. For example
, when Meta Company
, the owner of WhatsApp, introduced stories as a new development to its app, people
tried it to see if there were any differences from other apps that had introduced the stories feature earlier, but they did not find any. Despite that, people
kept using it, and as a result
, WhatsApp downloads increased by almost threefold because of this
strategy. Therefore
, many companies
use this
trend
to get more attention
.
I believe this
trend
will have a detrimental effect on the advertising sector. That is
because people
will lose faith in company
advertisements. If those companies
continue to manipulate customers
in an effort to get more attention
to their products
, As a result
, no one will believe any advertisement or purchase any product
because of an advertisement. For instance
, in 2018, a company
in Sudan declared bankruptcy after people
stopped buying its products
, and it was called a fraudulent company
because it used that new product
advertisement numerous times and those products
turned out to be below average.
In conclusion, while companies
sell their product
as a new one as an attention
-seeking method, customers
might lose faith in advertisements and stop focusing on them.Submitted by malikdahmed on
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