In their advertising, businesses nowadays usually emphasize that their products are new in some way. why is this? Do you think it is positive or negative development?

Advertising is an important part of businesses. It helps to increase the sales of the
products
and
also
to raise awareness regarding the
products
.
Therefore
, businesses give a lot of thought and spend a fortune
in
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on
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their advertisements. In recent days, many
products
that are being advertised, usually highlight
on
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apply
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their new
changes
or improvements. for
an
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apply
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example, advertisements on skin care
products
tend to highlight
on
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apply
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the
changes
in scent,
color
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colour
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, packaging or addition of a new ingredient. the possible reason for
this
emphasize
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emphasis
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on a new change could be that people expect the
product
to be more appealing or expect it to work better than
earlier
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an earlier
the earlier
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product
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products
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. And most
of
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the
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people like to go for a new experience as it could be more exciting than the older one.
In addition
, research may have shown that emphasizing a new change increases the sales of a certain
product
. Advertising is a competitive field. Each business tries to improve
their
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its
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advertising to have a better
sale
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sales
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than
their
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its
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competitors.
Therefore
, I think that
in
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from
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a consumer's point of view, it is a positive development to advertise the
products
with new
changes
. Because, by trying to make
changes
, the producers always experiment to make their
products
better. They will try to improve the quality, the presentation and the ingredients in the
products
. Due to
this
reason, the experience the consumer will receive will be enhanced. There can be
negative
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a negative
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impact
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impacts
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for
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on
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this
strategy too. People who are happy and comfortable with the current
product
might refuse to buy the newer one. And by frequent
changes
, a
product
may actually lose its uniqueness when compared with the others. When considering all, it is
in
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my opinion that advertising a
product
as a newer version has more benefits to the business and to the consumer both.
Submitted by subhasamudri on

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    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

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Topic Vocabulary:
  • Innovation
  • Fast-paced
  • Distinguishing
  • Psychological aspect
  • Inherently
  • Perceived
  • Continuous improvement
  • Revolutionary
  • Feasible
  • Throwaway culture
  • Undervalue
  • Longevity
  • Obscure
  • Novelty
  • Unsatisfactory
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