Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

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Advertising has played an important role in our business activities.

While

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some advocate its extraordinary effect in convincing consumers, others believe it is no longer that important. In

this

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essay, I am going to review both sides to draw a conclusion. For some

people

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, the convincing nature of advertisements is the greatest advantage. There is no denying that advertising can affect buying behaviours.

Firstly

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, with some brands frequently appearing in various media,

people

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are more familiar with their products.

Consequently

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, they are more likely to be chosen over other brands that

people

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have never heard of.

In addition

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, in order to impress the public, advertisements are usually designed with tactics to meet individuals' needs at a deeper level.

For instance

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, some teenagers tend to purchase unnecessary commodities promoted by celebrities only to support their idols.

However

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, commercials are so prevalent nowadays that their effects are largely reduced.

In other words

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, given the explosive information surrounding us, we are no longer as sensitive to them as we used to be.

Therefore

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, their influence on the mass can be limited. Take me as an example. When I was little, I enjoyed watching

even

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apply

show examples

commercials on TV because they were stimulating and sensational. But nowadays I could hardly bear a second of watching them as they are mostly cliche and boring.

To conclude

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, advertising still matters as an indispensable part of marketing since it can be highly persuasive if targeted at the right audience.

Nevertheless

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, in the information era where

people

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are exposed to excessive stimuli, the advertising industry has to struggle very hard so that their efforts are not wasted. In my opinion, both views are valid but we should take a balanced stance regarding advertising.

1053832791Sat Jan 14 2023

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coherence cohesion

Well done on addressing both sides of the argument and providing a balanced conclusion. Ensure that each idea presented is effectively linked to the others to enhance coherence.

task achievement

You have fully addressed the task by discussing both views and providing your own opinion. Be sure to provide more specific examples to further solidify your argument.

11
Linking words
meeting the goal of 7 or more
1
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

284 words

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Topic Vocabulary:

persuade
promote
attract
influence
impact
consumerism
commercialism
market
product
brand
endorsement
manipulative
saturated
overwhelmed
repetitive
distracting
irrelevant
exaggerated
misleading
desensitized

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Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

Increasing the price of petrol is the best way to solve the growing traffic and pollution problems. To what extent do you agree ot disagree? What other measures do you think might be effective?

Many university students live with their families,while others live away from home because their universities are in different places. What are the advantages and disadvantages of both situations?

It is important for people to take risks, both in their professional lives and their personal lives. Do you think the advantage of taking risks outweigh the disadvantages?

Some parents nowadays put more pressure on their children to succeed. Why? Negative or positive?

Some people think that companies and individuals should pay to clear up the pollution they produced and that the government should not pay for it. To what extent do you agree or disagree?