In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Today, companies are increasingly using a wide variety of tools to promote their goods. The impending essay will cover
this
phenomenon in detail. In the first two paragraphs, I will highlight the advantages of advertising, and in the
third
, I will demonstrate why I believe
this
is an effective strategy. There are a variety of ways that the companies indicate what product has been built by them. Advertising is
one
of them. There are plenty of benefits that suggest why advertising has been chosen. The first profit is that the firm publicizes the details of the product, which may allow consumers the freedom of choice from a large number of brands on the day of purchase.
For instance
, think of those who want to purchase a product
such
as a smartphone.
Therefore
, the company's marketing is providing consumers with
such
specific information that it may reduce the difficulty of their decision-making and allow them to settle on the best option.
According to
official statistics, those who have seen commercials may be able to make decisions more easily than others. On the other side,
one
of the aspects of good marketing strategies that increasingly leads to the sale of goods is advertising. In order to ensure the maximum possible conversion rate, businesses may develop a marketing plan before initiating a purchase.
For instance
, a giant firm
such
as "Apple" would consider developing a strategy for the "iPhone 16." As was previously reported, the company's advertising helped it achieve extraordinary sales of the "iPhone 15" in the previous year,
such
as
one
billion units sold around the globe. As far as I'm concerned, advertising is beneficial for everyone, as both customers and businesses may gain the desired benefits. On the other side, advertising would be a two-way street from which everyone would financially profit. In conclusion, it is not an exaggeration to state that the client may gain from the simplified options that advertising provides. Advertising is
one
of the most important techniques that might significantly boost earnings. In light of the above, I see
this
as a good development.
Submitted by alijaymand on

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To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • Innovation
  • Fast-paced
  • Distinguishing
  • Psychological aspect
  • Inherently
  • Perceived
  • Continuous improvement
  • Revolutionary
  • Feasible
  • Throwaway culture
  • Undervalue
  • Longevity
  • Obscure
  • Novelty
  • Unsatisfactory
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