In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Nowadays it is a common trend among the overwhelming majority of companies to underline that their
products
are improved.
This
tendency is explained by several reasons. The main cause is that
businesses
have to rebrand their
products
and they even might remake their logo.
This
means that
this
method would entice more and more buyers to purchase these services or
products
because a company presents them as something new.
Therefore
, it will enhance their income and meet customer needs. Another reason might be that
businesses
attempt to make attractive advertising where they convince us that their
products
are renewed and you will not find them in other stores. In
this
case, advertisers assist companies to make sure that their
products
will be demanded by the population. In consequence, spectacular scenes and maybe famous people will create an entourage of how admirable these items are. The tendency of emphasising
products
is a positive development I believe. First of all, it helps
businesses
to survive in Rialto as they have many competitors.
Otherwise
, it contributes to humans who are working in the trade to keep financial wealth because they are employed. A piece of
further
information is that most partnerships are providing high-quality goods so that clients would not regret
this
purchase. If a firm had attracted many more customers, they would have provided them with necessary and convenient belongings. In conclusion, people have to develop their
businesses
to earn money for living expenses and it
also
doesn't seem that there are negative consequences for consumers.
Submitted by Alua on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
What to do next:
Look at other essays: