IELTS Writing Correction Service
Writing Samples
Band 7.5

Some people find advertisements amusing or annoying and they are not influenced by this when they shop. To what extent do you agree or disagree?

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Nowadays, advertisements become a ubiquitous part of our daily lives.
Nevertheless
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, there is an argument about whether advertising has impacted the customer's purchase decisions. From my perspective, I concur with the advocates of product promotion but partly.
This
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 essay will shed light on my belief and provide some other factors persuading the buyers. First and foremost, it is a fact that there are numerous reasons contributing to the customer's choice of goods and services
instead
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 of advertising, namely, quality of commodity, price and place. specifically, many purchasers put emphasis on quality and cost when shopping inasmuch as they are inclined to compare products of that brand with other brands.
Thus
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, if the goods drawing the shopper's attention already are not as good as others, they will not intend to buy them. A detailed illustration of
this
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 is that Mc.Donald's food stores are not prevalent in Vietnam, which not only results from the Vietnamese taste but
also
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 the standard and price. It is reported that people suppose that the fast food of Mc.Donalds are quite costly and unhealthy in comparison with Vietnamese local cuisine.
On the other hand
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, it is undeniable that advertising is the key method to approaching consumers. The vivid and appealing advertisements can easily manipulate the customers and bring them the initial information about the commodities with a view to making their purchase decisions. With the assistance of media promotion, businesses are likely to become well-known and have commercial standings in the market. It can be seen that today's television programs tend to insert many product notices distracting,
nonetheless
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, bazillions of people strike to know those brands
as well as
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 commodities In conclusion,
although
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 advertising can often bring a great sense of dissatisfaction, it contributes much to the company's revenue and success
besides
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 other important fundamentals.

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coherence cohesion
The essay provides a clear introduction and conclusion, presenting the writer's position. However, the essay could benefit from better logical structure in the development of ideas to improve coherence and cohesion. More relevant and specific examples would enhance the task response and provide stronger support for the writer's arguments.
task achievement
The response addresses the task to a moderate extent, providing some relevant ideas about the impact of advertising on consumer purchase decisions. However, a more comprehensive and fully developed response would strengthen the task achievement. A wider range of examples and a more in-depth analysis would contribute to a more complete response.
Topic Vocabulary:
  • Consumer behavior
  • Desensitization
  • Persuasive
  • Brand perception
  • Shopping habits
  • Marketing tactics
  • Selective attention
  • Online advertising
  • Traditional media
  • Cultural background
  • Ethical considerations
  • Ad saturation
  • Advertising literacy
  • Brand loyalty
  • Consumer skepticism
  • Target audience
  • Emotional appeal
  • Cognitive dissonance
  • Impulse buying
  • Ad avoidance
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