More and more people want to own famous brands of cars, clothes and other items. What are the reason for this. Is this a positive or negative trend?
It is unquestionable that a myriad of
individuals
are
choosing to own material things produced by some famous brands. Change the verb form
is
Although
this
behaviour can be caused by the necessity to be accepted by the
society presented by some people, it Correct article usage
apply
also
may harm local companies
when it comes to financial aspects.
Firstly
, nowadays some individuals
are showing their branded materials possession as a way of improving their self-image among their pairs, as such
types of items can be expensive and, besides
that, highly desired for different individuals
. Consequently
, people will feel more empowered for using such
a famous brand object. For example
, it is estimated that 4 out of 10 Brazilian citizens relate the desire to buy an iPhone or other Apple device, because they agree it may improve their image and make them look cool between their friends and relatives.
Secondly
, when it comes to local businesses' finances this
behaviour can be harmful, because some companies
, that are not famous, depend on selling their products for people to increase their income. As a consequence
, if individuals
choose to buy a famous brand rather than an unfamous one, local companies
will probably suffer from financial issues. For example
, It is known that 6 out of 10 clothes local industry in Japan relate decrease
in their sales since a new Balenciaga store opened Correct article usage
a decrease
last
year, which results in a significant decrease in financial resources faced by these local companies
.
To conclude
, I do believe that such
behaviour presented by some individuals
that prefer to buy from famous brands can be harmful to local companies
and their finances. Ideally, such
choices need to be made individually as each person has their own perception and desires to be fulfilled.Submitted by Nayara (rhuanbr36) on
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