As mass communication and transport continue to grow, societies are becoming more and more alike leading to a phenomenon known as globalization. Some people fear that globalization will inevitably lead to the total loss of cultural identity. To what extent do you agree or disagree with this statement?

Globalization means that in some ways
people
around the world are becoming more and more similar. We often eat the same food, watch the same TV programmes, listen to the same music and
we
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apply
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wear the same clothes. Some of
this
at least can be blamed on the spread of multinational brands available all over the world. On the surface, it may appear as if the global diversity of cultural identities is being lost. If
,
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the argument goes,
people
in Tokyo and London look and dress the same,
then
that must mean that cultural differences are disappearing.
However
, I would argue that
this
is a very narrow definition of
culture
and that in
fact
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fact,
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cultural differences are as present as ever. Cultural Identity is built on far more than just the films we watch or the jeans we wear. The foundation of cultural identity is shared values. When you look in detail at different cultures, you realize that the things that are important to one
culture
can be very different from the things valued by another
culture
. Take my own
culture
, India, as an example and compare it to a very different
culture
, Japan.
Although
I have never visited Japan personally, I believe that it is a
culture
which places a lot of value on hard work and that
people
often work very long hours. The Indian
people
,
in contrast
, greatly value their leisure time and strive to spend as much
lime
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time
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with their family as they possibly can. Even if we consume the same products, I would argue that there are still some very deep-rooted differences. To summarize, I do not accept that that total loss of cultural identity is inevitable, despite the influence of large companies and their products around the globe.
Submitted by chintanpatel052 on

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Use cohesive linking words accurately and appropriately

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To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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